Nicky Jam and Beéle’s “Hiekka” Dominates Latin Rhythm Airplay Chart
In a significant rise within the music industry, “Hiekka,” a vibrant collaboration between Nicky Jam and Beéle, has clinched the number one position on Latin Rhythm Airplay chart. This achievement, noted in the chart dated September 13, signifies a triumphant return for Nicky Jam and a landmark first for newcomer Beéle.
Chart-Topping Performance
“Hiekka” debuted under Nicky Jam’s contract with Virgin Music Latin, a partnership forged in early May. This track not only represents his inaugural number one under the new label but also adds to his impressive repertoire of 14 previous hits during his tenure with Sony Music Latin. The song’s ascent from fifth to first place was fueled by a 17% increase in audience impressions, totaling 7.2 million in the U.S. during the tracking week of August 28 to September 4.
Nicky Jam’s Continued Chart Success
Before “Hiekka,” Nicky Jam’s track “Ojos Tristes” had last crowned the Latin Rhythm Airplay chart in 2022, marking a brief hiatus from the top spot, during which he still managed four top 10 placements. His consistent performance underscores his enduring appeal and influence in the Latin music scene.
Beéle’s Breakthrough Hit
For Beéle, “Hiekka” is a breakthrough, being his first song to reach the top of the Latin Rhythm Airplay chart. His journey to this peak was preceded by three top 10 hits, demonstrating a rising trajectory in his career. This milestone is particularly significant as it marks Virgin Music Latin’s inaugural chart-topping entry as well.
The success of “Hiekka” also reverberates on the broader Latin Airplay chart, where it moved up to the third position, marking the highest position for Nicky Jam in over three years and a significant achievement for Beéle following his collaborations in 2023.
Controversy Amidst Success
Amidst his professional achievements, Beéle found himself embroiled in a controversy involving a leaked sexually explicit video with ex Isabella Ladera. Beéle’s legal team has denied any involvement in the leak, stating that he “did not leak said material nor participate in its dissemination.”